Here's Why Paying For Your Traffic Is A Smart Move

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(Purchasing leads from Adwords is costly, yet can be the most financially rewarding marketing strategy you can use when you know how to use it. This home business success strategy details.)


There are so many success stories you will hear about businesses making it good in the internet. The troubling thing is, there are maybe a tenfold or even a hundredfold of stories contradictory to theirs. Many have unsuccessfully launched a business enterprise that is internet based but only a handful shall succeed.




Is this through luck? That is even more remote. It takes good business sense and a lot of help and team effort. Most importantly, it is the eagerness to succeed and the determination to learn and the willingness to invest in a lot of hard work and some money.




The Very Basic



Like Neo, traffic is “The One”. Without traffic, all your effort would just go to waste. Every business needs customers, without them you wouldn’t have anyone to sell your products to. In the internet world traffic is the walk in customer. The more traffic you have the more people you will be able to sell your products to.



But like any business, not everyone that goes in will buy, but the greater of number that do come in to browse your merchandise, the greater number of people that will buy your products. It is a simple and known fact. (10% - 15%).




But, how do you get traffic, traffic large enough that could make a small percentage of eventual buyers enough to make a good profit. Many major companies generate hundreds of thousands of hits per day and only ten to fifteen percent actually buy, however it's a numbers game, and the more traffic you get, the more money you'll make.




Many of these success stories get their traffic from paying others. Yes that’s right; you have to spend money to make money. Advertising is the key. Traffic draws traffic, is viral.



Google Adwords is the most preferred method of paying for traffic. It 's an expensive beast if you haven't done the proper keyword research. Wordtracker provides a free keyword suggestion, analysis and research tool. You can download it for free here.


The Value of Searches



The search will be the easiest and fastest medium in finding what a person needs on the internet. Search engines have been very popular because they provide a vital service to many people. They are free and easy to use. With this popularity, they get many visitors and clicks that they are the most common sites that people go to. It is easy to understand why so many companies would pay to advertise with these search engines.



When you pay for your advertisements, you are paying for traffic. This may not sound like a good idea, but the payoffs will tell a different story. When you pay for your traffic, you are guaranteed a consistent traffic flow to your site. You will never have an empty sales day again.



All the money you spend in paying for your traffic will not be for naught. You will get an impressive boost in traffic which will also result in a great boost in your sales figures. Paying for your traffic would be a really good idea and you will get all the benefits it has to offer.

However, if you can't afford to pay for traffic, there are numerous free sources available. I use Traffic Swarm...free to apply, free to use...upgrading gives you a Google Adwords effect, paying for traffic. You'll be able to get the right message out to the right people at the right time.